Entry Kit

The jury will reward the quality of Craft as demonstrated in the technical execution of Print and Poster ads. The idea behind the execution in relation to the client or brand should be of little or no consideration to the Craft jury, accepting, of course, that it is often integral to the ad and cannot be ignored completely.

If the ad gives a pleasurable or memorable aesthetic experience, regardless of the subject, product, client or idea, then it may succeed in the Craft categories, even if it is not awarded in the product and services categories.

The jury will consider the level of the emotional bond with the work and whether the craft of the work adds something to the idea and pushes the execution.

B01. ART DIRECTION

B02. COPYWRITING

B03. ILLUSTRATION

B04. PHOTOGRAPHY

1. The Festival is open to all those involved in advertising and communication - Advertising Agencies, Clients, etc.

2. It is the responsibility of the entrant to ensure that the commissioning client has the rights to use the intellectual property of the brand advertised.

3. Entries cannot be made without the prior permission of the client/owner of the rights of the advertisement.

4. The Organisers may refuse entries, which offend national or religious sentiments or public taste.

5. Advertisements must not have been entered in Print & Poster Craft in the Festival in previous years.

6. Any entry which, up to and including the final day of judging, has infringed any of its country of origin's voluntary or regulatory codes of practice, is not eligible. It is the responsibility of the entrant to inform the Festival Organisers should any infringement have arisen prior to the judging and Awards Ceremony.

7. All entries submitted must be designed for implementation and must have been implemented for the first time between 1 September 2011 and 31 October 2012. Entries will be accepted on the basis that they are designed to run in Europe or are created by European agencies/companies. Work can be entered by agencies outside Europe if it was created for and implemented in Europe. Likewise, work that has run outside Europe may be entered as long as it has been created by European agencies. Entries cannot be cancelled or removed from the Festival after the 31 October 2012. In the event that additional information regarding results and the outcome of the campaign becomes available after you have submitted your entry, the Festival organisers will accept updated and additional information relating to the results section only up to 31 October 2012.

8. Only one party may enter an advertisement, i.e. Agency or Client, to be agreed in advance between the parties concerned. In the event that the same advert is submitted by two different entrant companies, only the first entry will be accepted.

9. All entries must have been made within the context of a normal paying contract with a client, except in the case of charities and public services categories. That Client must have paid for all, or the majority, of the media costs.

10. The Festival organisers may contact the client related to any entry at the request of the jury at any time during the voting process should any questions about the implementation or presentation of the work arise.

11. The Organisers will endeavour to move entries to more appropriate categories if necessary. However, the Jury may not be allowed to move entries between categories during judging.

12. All entries must be completed online at www.eurobest.com. Please note that entries completed online will not be considered a complete entry until all the relevant entry materials have been received, either online or in the Eurobest office, and the entry has been paid for.

1. All entries must be submitted for judging exactly as published, aired or implemented and may not be modified for awards entry. However, entries that are not originally in English may be translated as long as the presentation is exactly the same as the original version.

2. Directors cuts, spec ads and conceptual advertising are not eligible.

3. The Festival reserves the right to request a full media schedule from each entrant company to verify the authenticity of the ad(s) in the event that entry is shortlisted or a winner.

4. The Festival requests full client contact details and reserves the right to contact the client directly at any time to clarify or confirm any information relating to the entry.

5. In the event of a complaint against any winning or shortlisted entry, the Festival Organisers will conduct a full investigation into each case and will request detailed documentation from all parties concerned including the complainant, the entrants and the client.

6. The Festival Organisers will have no hesitation in withdrawing an award in cases where the complaint is upheld.

7. Entrants or companies who are proved to have deliberately and knowingly contravened any rules relating to eligibility may be barred from entering the awards for a period of time following the Festival as specified by the Organisers.

6. For further information please refer to our official statement on ‘scam’ entries.

1. The Jury will meet in Lisbon in November to vote on the entries and select finalists and winners

2. At all voting stages, the judges are prevented from voting for entries submitted by their own agency in their country.

3. The decision of the Jury in all matters relating to the awarding of prizes will be final and binding.

The Awards given are as follows:

A Grand Prix must be awarded in the Craft (Film and Print & Poster Craft combined) category. Entries in the charities and public services categories and those with a charitable or public service message are excluded from winning the Craft Grand Prix.

The Juries will award Gold, Silver and Bronze in each category to entries judged to be deserving of this honour. These awards will be given to the entrant companies. Duplicate trophies can be purchased by other participating parties after the Festival.

Shortlisted entries will receive a certificate.

Special Awards:
The Network of the Year Award is given to the agency network that obtains the highest score for entries in the Film, Film Craft, Print, Outdoor, Print & Poster Craft, Radio, Media, Interactive, Mobile, Direct, Promo and Activation, Design, PR, Integrated and Branded Content & Entertainment sections. To form part of the network for consideration in the calculation, the company concerned must be wholly or majority owned by the network or be associated with a network group through naming and/or branding.

The Agency of the Year Award is given to the agency that obtains the highest score for entries in the Print, Outdoor, Print & Poster Craft, Film, Film Craft and Radio sections, irrespective of whether these have been entered by the agency or another party. To be eligible for this award, an agency must have entries in two of these six sections (e.g. Film and Radio)

For more information on Special Awards and their calculation please click here

All entry materials, documentation and payment must be received in the Festival office in London or through our website www.eurobest.com no later than this date.

1. Only one party may enter an advertisement and this should be agreed in advance between the parties concerned. In the event that two different entrants submit the same entry, only the first entry will be accepted.

2. Each advertisement constitutes one entry.
Advertisements which form a campaign must be entered and paid for as single entries, e.g. 3 ads which form a campaign must be paid for as 3 separate entries, but can be shown consecutively.

3. Print/Poster teaser campaigns, where each execution taken individually is meaningless and where the name of the product/brand appears only once are usually considered as one entry.

4. The same entry can be entered into any of the Craft categories.
The Festival Organisers will endeavour to move entries to more appropriate categories if necessary before the Festival. However, the Jury may not be allowed to move entries between categories during the judging.

5. All entry forms must be completed online at www.eurobest.com.

6. Only the information contained in the forms will be reproduced if your entry is shortlisted or a winner. It is very important that this information is full and correct.

Please carefully check and re-check the credits you have entered. If you are shortlisted or a winner, these credits will be published on our website exactly as you have typed them here. Credits cannot be altered whilst judging is in progress. Any amendments or additions to credits made after31 October 2012 may incur costs.

7. Entries that are not in English should be translated or accompanied by a full translation. It will be in your own interest to explain or translate any specific word play or local, social, cultural or political references and nuances.

We have provided some tips for entering Print & Poster Craft, please click here

You must supply:

• One unmounted proof of each entry
  - This will be used by the Jury for judging and should be approximately 60 cm x 40 cm (A2).
  - Any proofs submitted which are larger than these dimensions will be folded.
• One mounted proof of each entry as follows:
  - For Print & Poster Craft ads, supply 1 appropriate mounted proof.
  - This will be used, if the ad is shortlisted, in the Print & Poster Craft exhibition. It should measure approximately 60 cm x 40 cm (A2) including the mount and be mounted on black lightweight card with a copy of the entry form on the back (no foam board)
• One digital image of each entry strictly in the following format:
  - Jpeg, 300 dpi, RGB.
  - Size: the longest side must be approximately 420mm.
  - You can upload digital image(s) (.jpg) using the online upload facility on the Eurobest website as part of your entry.
  - Please name all images with the title of the entry.

For the purpose of judging impartiality, there must be no company branding anywhere on your entry materials, with the exception of self-promotion, nor any reference to anyone who has contributed to the entry.

For further assistance and guidance on preparing your Print & Poster Craft entries, please contact printcraft@eurobest.com.

The following instructions must be strictly adhered to:

Your entries package(s) will be scanned and tracked on arrival at the festival office. In order for us to ensure your parcel can be easily traced, it is ESSENTIAL that all entrants use the barcoded label supplied with their online entry forms when sending entry materials to the Eurobest Festival office. Please use photocopies if necessary.

If your parcel contains more than one type of entry (e.g. Direct, Print and Outdoor) please include all labels on the outside of the package as well as on the separate packages inside.

The Festival Organisers cannot accept any responsibility for entries lost in transit, held up in Customs or refused at the Festival Office because of shipping costs. Please fully cover all courier and mailing costs in advance, up to and including arrival at the Festival Office.

Deadline: 21 SEPTEMBER 2012

The following material and documents:

• Print & Poster Craft Entries Payment and Entry Forms
• Both unmounted and mounted proofs
• Copy of bank transfer confirmation if applicable

Should be sent by courier or registered mail to:

EUROBEST AWARDS
Greater London House,
Hampstead Road,
London, NW1 7EJ,
United Kingdom
Tel: +44 20 7728 4040
Fax: +44 20 7728 4030

It is in your interest to confirm safe delivery of your entry. However, the Festival office can only confirm delivery of parcels bearing the official barcoded Festival package labels which are included with the confirmation email.

A Customs Invoice should be included in this consignment which should be clearly marked:
"FESTIVAL MATERIAL - NO COMMERCIAL VALUE".

If your courier requires a value to be indicated, this should be purely nominal - for example £ 0.50 (i.e. 50p) per support material.

The Festival Organisers cannot guarantee acceptance of your entry if received in London after 21 September 2012.

The entry fee of €299.00 is applicable on EACH Print & Poster Craft entry.
There is a registration fee of €249, to be paid once.
For UK participants only, VAT (at 20%) must be added.
All EU member countries MUST supply their VAT registration number.

Preferred method of payment is by Bank Transfer. This incurs a €10 charge, bank details as follows;  

BANK TRANSFER to:
Account Name: Eurobest Awards   
Account Number: 550/00/42043034
Sort Code: 60-00-01
IBAN: GB29NWBK60721442043034
BIC/Swift: NWBKGB2L
Nat West Bank plc, City of London Office
PO Box 12258, 1 Princes Street
London EC2R 8PA.  

If you choose to pay by CREDIT CARD there will be a handling charge:
AMEX 2.5% of the transaction
Others: 1.5% of the transaction

Cheques are NOT accepted.

If you pay by bank transfer, please email a copy of your bank transfer confirmation to payments@eurobest.com, or fax to +44 (0)207 728 4030.

It is imperative that you cover ALL Bank charges; otherwise your entries may be refused. Please ensure that payment is made in EUROS and arrives at our bank in EUROS.

Participants who pay by bank transfer will receive a proforma invoice (invoice to pay) as part of an email confirmation containing a full set of completed entry forms.

• There will be no refunds for withdrawals by entrants after the official entries deadline of September 21st 2012, regardless of any extension.
• Entrant requests for withdrawals of entries AFTER September 21st 2012 will not be eligible for a refund or credit for towards future Eurobest festivals, but are entitled to submit a replacement entry (up to the closing date of submissions).
• In addition to the above, if the festival notifies you at any point that your entry is not eligible and has been withdrawn from judging, you will be entitled to the following (if the entry has been paid for):
  
  Entitled to submit a replacement entry (up to the closing date of submissions)
  Be issued a refund
  Use the credit towards future Eurobest festivals
  
  
• If an entry is submitted in replacement of a cancelled entry that has already been paid for, the funds will be transferred whenever possible.
• All invoicing will be conducted post festival, at which time credit notes will be issued for any entries eligible for refunds/credit for future festivals.
• Refunds can only be requested after a credit note has been issued. This credit note entitles you to a refund, or use of the funds towards future Eurobest festivals.
• To request a refund you must send the following to the Eurobest finance team at payments@eurobest.com
  1. A copy of this credit note
  2. Proof of the original payment (for the sale(s) referenced on the credit note) e.g. Bank Transfer confirmation or Credit Card confirmation
  3. Your bank details issued on company headed paper (if eligible to be refunded via this means) and should detail the following:
  Account Name
  Account Number
  Bank Name
  Bank Address
  Sort Code (if applicable)
  BIC/SWIFT (if applicable)
  IBAN
  
  
• We cannot proceed with the refund without all the above items.
• If using this credit for future Eurobest festivals, please provide a copy of this credit note, along with your future festival submission details (i.e. EI/100) to payments@eurobest.com. The credit will be offset against any future balance outstanding for payment.
• Refunds or credit for a future festival are only allowed to the company as specified on the credit note.  It cannot be transferred to another company.

1. Any material submitted in the course of entering the awards becomes the property of the Organisers and cannot be returned.

2. Entrants may be required to supply additional material of any shortlisted or winning work for any promotional publication and exhibitions held after the Festival.

3. In order to promote the Festival, each entrant authorises the Festival Organisers to screen or publish his ads with or without charge at public or private presentations, wherever and as often as the Organisers think fit.

4. In addition, each entrant undertakes to allow the lending or selling by the Festival Organisers of the entries to any interested public or private organisation with a view to promoting the Advertising Festival either directly or indirectly.

5. Any entry may be compiled by the Festival Organisers into a collection of entries. Such a collection may not, nor may any extracts of it, be copied, marketed or sold by any organisation other than the Festival Organisation or any organisation authorised to do so by the Festival Organisation.

Each entrant agrees to assist the Festival Organisers in supporting any legal action that may be taken to prevent a breach of this condition and to supply information to the Organisers immediately should they become aware that an unauthorised collection or compilation is available for sale or distribution.

6. Each entrant agrees to hold the Festival Organisers harmless of any claims that may be made against them by reason of any such screenings or publishing. Winners have the right to use any award given to them for promotional purposes on condition that this is correctly described.

7. All entrants must accept that their entries may be used in the Eurobest Archive.

8. Each entrant confirms to the Organisers that they have the legal right to enter the Festival on the terms of these Entry Rules. Each entrant indemnifies the Organisers against all liability to any other person, firm or company and all loss arising from a breach by the entrant of any of these rules.

1. Each entrant accepts full responsibility for the quality of entries and discharges the Festival Organisers from any responsibility in respect of third parties.

2. All entrants will strictly observe the Entry Rules. Completion and signature/sending of the Entries Payment Form will imply full acceptance by each entrant of the Festival Rules. Non-compliance with any of the Entry Rules will result in automatic disqualification of the entry.

3. The decisions of the Festival Organisers in all matters relating to the International Advertising Festival shall be final and binding.

4. In the event of a win, any duties, fees and charges accrued from the transporting of the trophy, will be covered by the recipient, not Eurobest.