Press Centre

Lisbon, 30 November 2012 - The winners of the 25th Eurobest Awards were tonight revealed at the much anticipated Awards Ceremony which took place in one of Lisbon’s most historic venues, the Pátio da Galé.

A total of 389 Eurobest awards were selected – 64 Gold, 116 Silver and 196 Bronze. The 13 Grand Prix winners for 2012 have been announced as:

BRANDED CONTENT & ENTERTAINMENT
Duval Guillaume Modem, Antwerp, Belgium, ‘Push to Add Drama’, TNT Broadcasting

CRAFT - FILM
BETC Paris, France, ‘The Bear’, Canal+

CRAFT – PRINT & POSTER
Marcel, Paris, France, ‘Volunteer’, ‘Lovers’, ‘Dancing’, ‘Miniskirt’, ‘Kiss’, ‘Rapper’, Ray-Ban

DESIGN
Heimat Berlin, Germany, ‘The CNN Ecosphere’, Turner Broadcasting System Deutschland

DIRECT
Jung von Matt, Hamburg, Germany, ‘The Invisible Drive’, Daimler

FILM
BBH London, UK, ‘Three Little Pigs’, The Guardian

INTERACTIVE
Happiness Brussels, Belgium, ‘IQ Street View’, Toyota

MEDIA
Carat London, UK, ‘ASOS Urban Tour’, ASOS

OUTDOOR
CHI & Partners, London, UK, ‘Rolling Stones’, ‘Dragons Den’, ‘Sport’, News International
(Billboards & Street Furniture and Poster Category)

Duval Guillaume Modem, Antwerp, Belgium, ‘Push to Add Drama’, TNT Broadcasting
(Ambient Category)

PR
BV McCann Erickson, Bucharest, Romania, ‘Romanians are Smart’, ROM

PRINT
CHI & Partners, London, UK, ‘Harry Potter’, ‘Rolling Stones’, ‘Dragons Den’, ‘Sport’, News
International

PROMO & ACTIVATION
Duval Guillaume Modem, Antwerp, Belgium, ‘Push to Add Drama’, TNT Broadcasting

No Grand Prix was awarded in the Integrated, Mobile and Radio categories

Other awards presented at this evening's ceremony were:

Advertising Agency of the Year, given to Jung von Matt, Hamburg. adam&eve DDB, London, took second and BBH, London, were in third place.

Independent Agency of the Year went to Serviceplan, Munich. Runners up were Jung von Matt, Hamburg in second place and Happiness Brussels in third.

The Eurobest Golden Palm, given to the most awarded production company, was presented to Rattling Stick, London, with Soixante Quinze, Paris, taking second and Stink, London, third.

The Network of the Year award, presented to BBDO. Second place went to DDB and third to Publicis.

Volkswagen were honoured as Advertiser of the Year in recognition of the brand consistently being at the forefront of creative leadership; a brand that has won over 150 times at Eurobest including a record breaking eleven Eurobest Grands Prix. Giovanni Perosino, Volkswagen’s Head of Marketing Communication was on stage to collect the accolade.

The Young Creatives Competition, which has run throughout the Festival, saw the team from Norway, Torny Hesle and Thale Hoy-Petersen from McCann Oslo, taking the Gold. The team from Hungary took Silver, Denmark Bronze and the jury gave a special mention to the team from Germany.

Over the past three days Eurobest has been celebrating 25 years with an unbeatable line-up of global speakers, a world-class collection of jury members, inspirational exhibitions showing the best of creativity in Europe and dedicated networking events. About the Festival Philip Thomas, CEO of Lions Festivals says, “We brought Eurobest back to Lisbon this year because of the fantastic support we received from the city in 2011. What we have found this year is an even greater enthusiasm surrounding not only the event but the industry too. We’ve seen some globally acclaimed work picking up awards which is fantastic for the European industry. We’re delighted that we could celebrate 25 years in Lisbon, it’s been a true celebration of the continent’s achievements.”

All of the winners are available to view on www.eurobest.com along with photos and interviews from across the Festival.

- End -

Eurobest – The European Festival of Creativity
Launched in 1988, Eurobest is Europe’s leading annual awards competition for creative excellence in the categories of Film,
Print, Outdoor, Radio, Craft, Interactive, Media, Direct, Promo & Activation, Design, PR, Integrated, Mobile and Branded
Content & Entertainment advertising. Since 2008, the awards, which are judged by Europe’s top creatives, form part of a two-
and-a-half day Festival themed to identify and engage specific topics that are relevant to the European market. The festival,
attended by more than 1300 delegates in 2011, has previously been held in Stockholm, Amsterdam, Hamburg and Lisbon.
Eurobest is organised by Lions Festivals. www.eurobest.com

Lions Festivals
Lions Festivals is the organiser of Cannes Lions International Festival of Creativity and Eurobest as well as co-organisers, with
its joint venture partners, of Dubai Lynx International Festival of Creativity, Spikes Asia Festival of Creativity, Festival of Asian
Marketing Effectiveness, and the Digital Asia Festival. www.lionsfestivals.com

Its flagship festival, the Cannes Lions International Festival of Creativity, is the world's leading celebration of creativity in
communications. Founded in 1954, the Festival takes place every June in Cannes, France, and brings together professionals in
the film, media, technology, PR, design and marketing industries to attend a week-long programme of exhibitions, screenings
and talks by worldwide thought leaders. The Festival also awards Lions to the best work of that year across a variety of sectors
and media. A Lion is regarded as the most coveted award in the creative communications industry and a global benchmark of
excellence. Lions Festivals is powered by Top Right Group.

Key Dates:
Festival dates: 28-30 November 2012, São Jorge Cinema
Eurobest Awards and After Party: 30 November 2012, Pátio da Galé

Contact:
For further information, please contact:
Amanda Benfell, PR & Press Manager
Eurobest, Greater London House, Hampstead Road, London NW1 7EJ, United Kingdom
Tel: +44-(0)20-7728 4034; E-mail: amandab@canneslions.com