eurobest recognises and celebrates the use of creativity to positively impact not only businesses and brands, but also the world at large.
We recognise that it is difficult to judge work created for non-profit organisations and charities against brand-led work for paying clients.
For this reason, we have introduced the eurobest Grand Prix for Good.
For this specialist Award, work cannot be entered directly but becomes eligible if it is awarded a Gold eurobest Award and is created as a public awareness message or is for a non-profit organisation or charity. Work fitting this criteria is judged again separately as a Grand Prix for Good contender.
eurobest Grand Prix for Good Eligibility
Examples of entries that would be eligible for the eurobest Grand Prix for Good award include work created for clients of the following; charities, funds, foundations, appeals, donations NGOs, not-for-profit unions & associations, state education, not-for-profit art facilities such as libraries and museums, equality & health messages.
If a piece of work wins a Creative Effectiveness Gold in 2017 it will only be eligible for the Grand Prix for Good if it was awarded a Silver, Bronze or just Shortlist in 2016, 2015 or 2014. Previous Gold-winning work is not be eligible for the Grand Prix for Good.
Gold winning work from Film Craft and Innovation are not eligible for the Grand Prix for Good award.
We have a dedicated Award which celebrates culture-shifting creativity. 'Glass: The Award for Change' is a place to commend ideas intended to change the world that address gender inequality or prejudice.
We donate all entry fees for the Glass eurobest Award to related charities chosen closer to the Festival dates.