Javier is a storyteller. And that’s it. We could end the bio with this ‘simple’ definition. But let’s not stop here, as his life story is surprisingly uncommon. He has been a famous journalist and TV anchor in France and Spain. But… something happened. He realized that branded content allowed him to build bigger and more powerful narratives than journalism. And he jumped into a new train that brought him to this Eurobest.
Award-winning Content Director (Gold Efficiency award / Best 2022 branded content in Spain), he is responsible for branded content platforms, innovation and new formats at Dentsu. Javi has been able to translate all his journalism knowledge to publishing, with a revolutionary style, demonstrating that content is the future and brands must innovate its storytelling.
He is the founder and former editor of PAPEL, one of the most modern weekly Spanish magazines. He was a sports presenter at Canal Plus France (Paris) for seven years. He is a well known news and entertainment anchor in Spain… and even worked at Corriere della Sera (Milano). Yes, we can call him a european.
He is also a published author of ‘La gran desilusión’, his politics essay, in 2018. And if this wasn’t a crazy enough bio, hold on. He is a passionate of american football and has already broadcasted the last 7 Super Bowls live for Spanish media.