Kurt Novack

Kurt Novack is Creative Director at TBWA Paris in charge of Proximity, its digital arm. Originally an art director, he’s a French bilingual American with over 20 years’ experience in Paris, Asia and Eastern Europe on brands from FMCG to luxury to tourism to health. Along the way, his teams have been amply awarded at Cannes Lions, One Show, DandAD, Eurobest and French award shows in categories from mobile to content to craft. Kurt is an encourager, inspiring teams to draw ideas from events, society, environments and the world outside. And in turn, believes that issues facing the globe and its brands will inspire industry change. They must all exist in synchrony.