Gerard Crichlow

Gerard is an experienced brand strategist that’s worked in global and regional roles across FMCG, sport, retail, spirits and technology. For him, branding is about people, culture and community geared towards driving brands forward with purpose.

He believes in using creativity to move humanity to innovate, drive change and influence behaviour. He is passionate about the power of creativity and design to improve people’s lives and is committed to making art accessible to all. He loves sports, design and sneakers.