Ayşe Aydın
Ayşe Aydın
Founder
We İstanbul
TURKEY
Biography
AYŞE AYDIN
Creative Leader Creative Director Agency Founder
With more than 25 years of experience in advertising, Ayşe Aydın is one of the prominent names in Turkey’s creative industry. Throughout her career, she has made a lasting impact both in Turkey and internationally through award-winning work and the brands she has helped shape.
Ayşe began her career as a copywriter at DDB&Co and Medina Turgul DDB, quickly rising to the position of Creative Group Head.
In 2014, she joined Y&R Team Red as Creative Director.
In 2015, her ‘Red Light’ project for Vodafone received numerous international accolades, including the Cannes Lions Grand Prix.
From 2016 onwards, she served as Executive Creative Director of VMLY&R and Team Red, redefining the agencies’ creative vision.
Following this success, she joined Publicis Groupe, where she served as Chief Creative Officer (CCO) for two years.
In 2023, she embarked on a new chapter by founding her own agency:
WE İSTANBUL
Since its establishment, We İstanbul has provided 360° integrated communications services to leading brands including Avon, Aygaz, Eczacıbaşı, İş Bankası, Opet, Kariyer.net, Kiğılı, Luppo, Misli, Nays, Pazarama, Sparx, Sportive and Yemeksepeti.
Throughout her career, Ayşe has also created memorable work for numerous global brands, including Vodafone, Burger King, Opel, Volkswagen, Siemens, Unilever, Renault, Nescafé and P&G.
INTERNATIONAL RECOGNITION & JURY ROLES
In 2025, Ayşe was invited by Cannes Lions to represent Turkey on the Audio & Radio Jury.
Her distinguished jury experience includes:
● Cannes Lions Turkey Jury — 2017
● Cannes Lions Global Jury — 2021
● Eurobest Jury — 2016
● Golden Drum Jury — 2017
● Gerety Awards Jury — 2020
● One Show Jury — 2022
● Jury President, Kristal Elma Film & Online Film
● Cannes Lions Jury Member representing Turkey — 2025
● Jury President, Felis Integrated — 2025
In 2025, she was the only advertising professional representing Turkey, selected as one of just 10 professionals from a global pool of 12,000 advertising industry professionals.
AWARDS & ACHIEVEMENTS
Cannes Lions
1 Grand Prix 1 Gold 2 Silver 4 Bronze ~30 Shortlists
Clio Awards
1 Grand Clio 1 Gold 1 Silver
Golden Drum
3 Grand Prix 3 Gold 1 Silver 1 Best Illustration
Effie Awards
8 Gold 11 Silver / Bronze
Eurobest
2 Gold 4 Silver 5 Bronze
One Show
1 Gold 1 Silver 1 Bronze
WARC
Grand Prix
SPECIAL HONORS
Golden Drum — Golden Watch Award
Named Advertiser of the Year among 15 countries
Woman to Watch Award
Named Female Advertising Professional of the Year