Carmen Rodriguez, Global Chief Growth Officer & Partner

Carmen Rodriguez is Global Chief Growth Officer and Partner at GUT. A fearless leader with a talent for building enduring client relationships, she leads the network’s global growth practice, working with brands including Kraft Heinz, Tim Hortons, and Anheuser-Busch InBev.

One of the industry’s most awarded account management leaders, Carmen has earned five Grand Prix at Cannes Lions International Festival of Creativity, along with multiple Gold Lions and top honors from The Clios, D&AD, The One Show, and The ANDYs. She has been recognized by Adweek as one of the ‘50 Leaders Who Delivered the Goods’ and named to Ad Age’s Leading Women list.

She played a key role in GUT’s rise to #1 Independent Network of the Year at Cannes Lions 2023, with GUT Buenos Aires becoming both Independent and Global Agency of the Year—an industry first for Argentina.

Over the past few years, Carmen has continued to shape the global creative industry, serving as Jury Chair for the Ad Age Creativity Awards in 2024 and the first Jury President for Creative Effectiveness at The One Show in 2025. She has also participated twice in See It Be It, contributed to industry conversations through podcasts including Second Wind or the Business of Marketing, and spearheaded GUT’s continued expansion, leading and supporting the network’s growth across Asia and Europe to a footprint of 12 offices spanning three continents. In 2026, she further cemented her role in the global creative community as a Shortlist Jury member at the Cannes Lions International Festival of Creativity.