Maximilian Schöngen is Managing Partner and Global Chief Creative Officer at Mediaplus Group, the world’s leading independent media agency group. He is recognized as one of the most awarded creative leaders in the industry, having helped transform Mediaplus into a global benchmark for creative media innovation. Under his leadership, the agency has won more than 1,000 international awards and earned recognition at major festivals including Cannes Lions, Eurobest, The One Show, Clio Awards and D&AD.

Beyond the work itself, Maximilian has been instrumental in building a culture where creativity is not a department, but a mindset. By fostering collaboration across disciplines and empowering talent at every level, he has helped establish a creative culture that continuously drives innovation, business growth and industry-leading results.

A strong advocate for the power of creativity as a business driver, Maximilian champions the integration of media, technology, data and storytelling to create measurable impact for brands. His work has contributed to Mediaplus becoming one of the most highly awarded independent agency groups worldwide.

Beyond his agency role, he is a frequent speaker at international industry events, where he shares perspectives on creative media, transformation, leadership, artificial intelligence and the future of marketing.

Based in Germany, Maximilian works with global clients and teams across markets, helping shape the next generation of marketing through a combination of strategic thinking, innovation and creative excellence. Above all, he is a proud father of three daughters, who inspire his optimism, curiosity and belief in the power of future generations.