HEALTHCARE

Olivia Otesanya

Olivia Otesanya
HEALTHCARE

Olivia Otesanya

Marketing Lead Health & Wellness, Liquid I.V. and Founder, Life Of A Marketing Girl

Liquid I.V. UK and Life Of A Marketing Girl

UNITED KINGDOM

Biography

Olivia Otesanya is a global brand marketer, strategist, and the Founder of Life Of A Marketing Girl—a platform reimagining how new marketing talent and voices access and thrive in the creative industries. With experience across FMCG, fashion, beauty, wellness, and social-first brands, she has partnered with leading names including Marks & Spencer, ASOS, TikTok, Launchmetrics, and Liquid I.V.

Specialising in brand storytelling and cultural insight, Olivia builds brands that do more than sell—they shape culture and drive long-term relevance. Her expertise spans creative partnerships, influencer ecosystems, and purpose-led campaigns that connect deeply with audiences.

Her journey began in 2011, navigating rejection after rejection when trying to enter marketing. Frustrated by the lack of guidance, she started sharing her experiences online—sparking a movement that grew into Life Of A Marketing Girl in 2017. Today, the platform connects, inspires, and equips women in marketing from entry-level to mid-management with the knowledge and network to succeed.

Olivia continues to make her mark as both a marketer and community-builder, proving that marketing isn’t just about visibility—it’s about purpose, culture, and legacy.