The Outdoor Eurobest Award celebrates creativity experienced out of home.
Entries will need to demonstrate ideas that engage in-the-field; work which leverages public spaces to communicate a message or immerse consumers in a brand experience.
Criteria considered during judging will predominantly be the idea and the execution.
There is no overall limit to how many times the same piece of work can be entered into Outdoor as long as the categories chosen are relevant.
However, the same piece of work may only be entered once in ‘A. Sectors: Billboards’ and/or ‘B. Sectors: Posters’.
In sections A and B each execution constitutes one entry and all executions must have run within the eligibility period.
In Sections C, D, E and F multiple executions can be entered as one entry however all Outdoor executions must have run within the eligibility period.