Winners Spotlight
Want to give your work the best chance of success at Eurobest this year? You’ll need to know what great looks like.
Last year’s winning work was groundbreaking, bold and ready to drive the future of the industry. Here’s a look at some breakthrough pieces from Eurobest 2023, along with key insights from the Jurors who awarded them.
‘AIZOME Wastecare™’ by Serviceplan, Munchen for AIZOME took home a Gold Eurobest Award in Healthcare.
“What we really loved about this entry is that it merged the traditional with the innovative and was applied in a way that everybody could understand. It took an unconventional approach, for me that’s creativity at its best.”
Tash Beecher
Creative Director, Syneos Health, Global | Eurobest 2023 Healthcare Jury President
‘Oliveira dos Cen Anos’ by Real Club Celta, Vigo was awarded a Bronze Eurobest Award in Entertainment.
“This is something that has life by itself, that is living around the platforms, because people like to consume it in a voluntary way. I think this is the point, it’s not enough to talk about interruptions and relevance. It's more about talking about attracting an audience, creating communities and being resonant.”
Diego Blanco Garcia
Head of Creative Entertainment at Media Brands Content Studio | Eurobest 2023 Entertainment Jury Member
‘Have a…’ by Wunderman Thompson, London for KitKat took home a Gold in Outdoor and a Bronze in Industry Craft.
“It was really quite powerful to see a brand strip back some of its core assets to allow its most important asset of ‘Have a break, have a KitKat’ to shine through.”
Paul O’Brien
Design Director, Elmwood London | Eurobest 2023 Industry Craft Jury Member
‘Iran-e Man’ by New-Land, Copenhagen for Pairi Daeza was awarded the Grand Prix and a Silver in Film Craft and a Silver in Film.
“It's a cinematic experience, it's a visual poem and it's a brand. In commercial communication, using art to sell is one of the most important things we can do.”
Tomas Ostiglia
Executive Creative Director, Lola MullenLowe, Madrid | Eurobest 2023 Film Jury Member
Explore more award-winning work
You can explore every piece of winning and shortlisted work from Eurobest 2023 on The Work. A collection of the continent’s best creativity, designed to help you create better at this year’s Awards.
Ready to get started on your own submission?
Book a call with our Awards Experts today. They can help with category suggestions, entry advice and any other questions you may have.