The Eurobest Integrated Award celebrates work that uses multiple media platforms.
The work should demonstrate the integration of chosen elements or channels throughout the campaign, and how the different media complemented and built on each other to drive tangible business results, cultural change and how it was integral in the achievement of brand purpose.
The same piece of work can only be entered once in Integrated.
Work that creatively uses multiple channels and touchpoints to successfully integrate a powerful idea into society, driving behavioural change and tangible business results.
Looking for inspiration?
Hear from the 2022 Integrated Jury President on why last year's Grand Prix winner was chosen.
THE NIGHT IS YOUNG
Publicis Italy, Milan
Integrated Grand Prix Eurobest 2022